4 Steps to Lower Your Shopping Cart Abandonment Rate

Photo Credit: By mohamed_hassan on Pixabay. CC0 license. The shoppers are on your site, they are interested in the product, but the design of your shopping cart is causing you to lose many if not most of your customers. Sound familiar? It should. The shoppers are on your site, they are interested in the product, but the design of your shopping cart is causing you to lose many if not most of…

READ MORE

Making Your Customers Feel Special

Photo credit: by bruce mars on Pexels. CC0 license. The idea of marketing to a specialized niche of very active customers and then using that base to recruit in a viral way is new to the internet but one that goes way back in the non-internet world of marketing.  It is well known that if you create an elite group of dedicated customers, they will become a recruitment army…

READ MORE