28Jun
TikTok

Is TikTok a Viable Platform for Business? Examining the Benefits, Drawbacks, and Key Considerations

June 28, 2024By

Photo by alinabuphoto On Envato Elements Given TikTok’s widespread usage and rapid embrace by the general public, it’s no surprise that TikTok marketing has gained immense popularity among small businesses in recent times. To incorporate this channel into your marketing strategy, continue reading to understand the functionality of TikTok, its notable benefits and drawbacks for business, and three factors to evaluate in deciding if it aligns with your company…

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26Apr
Impactful Statistics

2024’s Impactful Statistics and Facts on Digital Marketing

April 26, 2024By

Foto Por leungchopan On Envato Elements The statistics and trends for digital marketing in 2024 present a comprehensive overview of the constantly changing landscape of digital marketing. Important areas of focus revolve around optimizing for mobile devices, the crucial role of producing high-quality content, the incorporation of artificial intelligence (AI), and the growing influence of social media platforms on consumer behavior and marketing strategies. Statistics for SEO Projected SEO…

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21Mar
Marketing

Marketing through attracting customers

March 21, 2024By

Photo by YuriArcursPeopleimages On Envato Elements The concept of inbound marketing involves drawing potential customers towards a business through various strategies, rather than actively reaching out to them. The concept of inbound marketing aims to attract visitors and potential customers, rather than aggressively promoting a brand, product, or service in the hopes of generating leads or acquiring customers. In the realm of digital marketing, the strategy involves utilizing a…

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01Nov
social media marketing

AI for Social Media Marketing: How to Leverage Artificial Intelligence to Boost Your Strategy

November 1, 2023By

Photo by AndersonPiza Photo On Envato Elements In the fast-paced world of social media marketing, businesses are constantly searching for ways to stay ahead of the competition and engage with their audience effectively. One tool that has revolutionized the industry is artificial intelligence (AI). With its ability to generate content, analyze data, and automate processes, AI has become an invaluable asset for social media marketers. In this article, we…

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01Dec
facebok

What about organic ads on Facebook that don’t have as much reach anymore?

December 1, 2021By

Photo by @Fancycrave  on Twenty20 If you are a specialist in Digital Marketing you will have noticed that your organic posts on Facebook have lowered their reach and perhaps you have been a little frustrated with these results since years ago they worked very well for you. Facebook has limited the organic reach due to the fact that the advertising content has increased notably since 2014 overcrowding the network.…

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